Coleshill Street, Sutton Coldfield

Our largest value project to date, the development has been made possible by Deeley Group’s ability to deliver a turnkey solution on a logistically challenging brownfield site.

Anchor submitted a planning application to Birmingham City Council to redevelop the former Royal Works site off Coleshill Street, Sutton Coldfield with a new specialist retirement community with an emphasis on affordability and choice. This proposal is designed to help address the diverse needs of Sutton Coldfield’s growing ageing population.

The project consists of two blocks, A & B, which make up 137 assisted living apartments. The project is unique in the fact that there were two structural solutions for each block.

  • Block A – Full Reinforced Concrete Frame system
  • Block B – Load Bearing Masonary

As Block A was a five-storey structure it changed some of the classification rules for additional steelwork would be required if we were to use a traditional method of construction to this height. Alternative solutions, such as a stand-alone SFS system, were explored but the RC frame system provided the most economically viable solution.

The levels on this site were particularly challenging with the ground falling away to the railway. We therefore needed to provide innovative solutions to provide split floor levels i.e. lower and upper ground floors, with retaining wall elements to form the lower ground floors. Due to complexity of the above, we put the groundworks package into the RC frame package which simplified the coordination on site.

Planning drawings initially showed a complex brickwork detail in the parapets but we provided a simplified elevational treatment for buildability and achieved the material amendment with local planners prior to starting on site.

Land Deal

After their former joint venture partner left the deal, Anchor approached the Deeley team, knowing that we have a track record of delivering in the healthcare sector as well as the capability as a developer to develop sites of a difficult nature.

The project was negotiated through a land & build package whereby we purchased the land and negotiated the sale and JCT with operator, enabling the development to proceed. We discharged planning conditions before we completed on the land allowing a start on site within 48 working hours of purchase.

To proceed the land deal we were required to undertake the design development and costing to ensure that the stringent timescales for the land deal were still met. By dedicating resource early we appointed our Senior Estimator and dedicated a Design Manager from the offset so we could provide buildability advice at an early stage.

Due to Homes England funding requirements, Anchor were required to make a meaningful start on site prior to April 2024, we achieved this but we had advised that a number of considerations were due to be made first:

  • Ecology – bat relocation and tree removal works outside of nesting season
  • Section 278 – works were required to demolish vacant detached house and widen entrance for the new development


Initially when approached by Anchor they had advised that their design specification is a Net Zero Carbon (NZC) standard. However, the scheme had been developed to a significant extent during the initial planning application and upon review we were not going to achieve NZC within the timescale and budget required.

We therefore engaged our energy consultants, Focus Consulting, the client and the design team to create a solution for meeting the Anchor’s specification and stringent EPC requirements with a significant reduced cost.

Our proposed structure and fabric solution will be above Building Regulations in terms of U-values and air tightness. The M&E systems, comprise of an electrical panel heating system, with hot water provided by an air source heat pump and hot water cylinder.

This hybrid solution goes above building regulations and will provide Anchor with a highly sustainable facility.

£35.9 million
Contract Value

JCT Design & Build 2016 - via a land & build negotiation

February 2024 - November 2026

Anchor Hanover

Robothams Architects

Couch Consulting Engineers
Structural Engineer