80th anniversary brings more charity cheer

A bike ride to commemorate the Deeley Group’s 80th anniversary has set the wheels in motion for a big boost for a regional grant-giving charity.

The company organised an 80-mile cycle around Coventry and Warwickshire to raise money for the Heart of England Community Foundation and to celebrate the company’s 80th year since it was founded.

The money, donated by the teams involved, raised an initial £2,500 but after seeing the publicity about the event, Holland & Barrett’s charity group Healthy Hope turned the donation up a gear by adding a further £2,500 to the total.

It means the Heart of England Community Foundation – which gives grants to local community groups and charities that make a positive difference in their areas – can now help more people.

It means the Heart of England Community Foundation – which gives grants to local community groups and charities that make a positive difference in their areas – can now help more people.

Nicky Main, a senior buyer at Holland & Barrett and chair of Healthy Hope – which helps to boost the fundraising efforts of Holland & Barrett’s employees and suppliers, said: “We are delighted to give the money to such a fantastic cause through the brilliant fundraising efforts of the Deeley Group.

“With a total of £5,000 going to the Heart of England Community Foundation we hope the money will enable communities to have a fantastic start to 2017.”

Tina Costello, CEO of the Heart of England Community Foundation, said: “This is a wonderful gesture from Healthy Hope and we will ensure it goes to a great cause in the local area that will make a real difference.

“We were thrilled with the initial support from the Deeley Group and its partners on the back of the 80-mile ride and this has just added the icing to the cake.”

Peter Deeley, of the Deeley Group – which is building a new extension at the Holland & Barrett headquarters in Nuneaton, said: “We have a great relationship with Holland & Barrett through many years of working with the company.

“It came as a real surprise when they got in touch to say they wanted to add to the total – but to more than double it is simply fantastic news.

“Tina and the great team at the Heart of England Community Foundation really do tremendous work in helping a range of groups and charities in our area who are a great asset to their local communities.

“I believe very much in what the foundation does for Coventry and Warwickshire and I am delighted that our 80th anniversary has provided a financial boost for them.”

Pictured (left to right): Nicky Main, Sue Heyes (Heart of England Community Foundation), Peter Deeley